Seeing Forests

Michael Bauer’s Look at Local 2.0

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Mobile Local Social - Showtime!

May 24th, 2008 by admin

Love ya, Sebastien, and do believe you make some strong points concerning barriers to entry in the “Mo-Lo-So” space (I prefer to call it the “So-Lo-M(ee)O” space ;) that you point out in your post.  The observations from Joi Ito are particularly well-said.  Still, I’m not buying some of the arguments that you make about the market adoption from Marc where the value is all in the proximity of your network for an LBS and when your friends are widely distributed these systems don’t work.  I personally find value in “virtual proximity” to far-flung friends.  Seeing a photo of a show they might be attending a thousand miles away “puts me there” for a moment and helps me connect with them in a way that a “tweet” just doesn’t quite do.  Of course, I don’t try to use my own personal experiences to predict markets.  Here’s a interesting study from Opera where the “mobile web is the social web“.   I’m not sure I’m going to go so far as saying “this is the SoLoM(ee)O year, but I would say we’re going to see some interesting pilot episodes.

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